Connect Everything
Email automations, outbound webhooks, CRM sync, and integrations with the tools you already use.
Visual Trigger → Condition → Action Pipelines
Build multi-step automation pipelines with a visual workflow builder. Start with a built-in BRM event or WordPress lifecycle trigger, add conditions, then run one or more actions. The built-in job queue handles delayed execution, retry on failure, and monitoring so your automations keep moving.
- Built-in BRM and WordPress lifecycle triggers such as access changes, quiz results, certificates, payments, progress events, registrations, and logins
- Actions: send email, sync subscriber to Mailchimp / MailerLite / Kit, fire outbound webhook
- Visual email editor with component blocks, merge tags, and branded templates
- Job monitoring dashboard with retry capabilities and failure alerts
- WordPress default email overrides with full template control
Design Branded Emails Without Touching HTML
A dedicated visual designer for every email your site sends, from workflow actions and WordPress lifecycle overrides to one-off broadcasts. Drop in component blocks, set merge tags from a typed picker, apply your brand defaults once, and preview or test-send before a single automation fires.
- Drag-and-drop block library: headings, rich text, buttons, images, dividers, spacers, and protected-content callouts
- Merge-tag picker with live preview resolution for user, level, course, certificate, payment, and custom context fields
- Starter templates for common flows: welcome, level granted, enrollment, certificate earned, drip unlock, payment receipts, and password reset
- Brand defaults for logo, colors, fonts, footer, and business details — applied to every template automatically
- Inline preview with sample data and one-click test send to verify rendering across clients
- Queue-backed dispatch with retry on failure and per-template delivery logs
Zapier, Make, Custom Endpoints
Send webhooks to any URL on membership events. Connect to Zapier, Make (Integromat), Pipedream, or your own custom endpoints. Full payload customization with conditional triggers.
- Send to Zapier, Make, Pipedream, or custom URLs
- Trigger on any membership event
- Full payload customization
- Conditional triggers with filter logic
FluentCRM, Mailchimp, MailerLite, Kit & More
Sync members to your marketing tools automatically on every membership event. Each integration handles subscriber upsert, list sync, and tag management — so contacts stay current without manual exports or CSV uploads.
- Mailchimp: audience list sync, tag management, and subscriber upsert on level assignment and removal
- MailerLite: group-based subscriber sync, tag management, and automatic subscriber upsert
- Kit (ConvertKit): tag-based subscriber sync, sequence enrollment, and subscriber upsert
- FluentCRM: deep tag and list sync on all membership events with native WordPress integration
- SureContact: contact sync and segmentation
Field Mapping and Provider Presets
Receive webhooks from external services and map incoming fields to user data, level assignments, and enrollment actions. Pre-built presets for popular providers simplify configuration.
- Custom field mapping for any payload structure
- Provider presets for common platforms
- Trigger level assignment on webhook receipt
- Enrollment and user creation from external events
Turn WordPress Hooks Into BRM Actions
Listen to any WordPress action hook, including core hooks, BRM event hooks, and hooks fired by other plugins, then route that event into BricksMembers. Choose whether the trigger should use the current logged-in user or auto-detect a user from the hook arguments, then run the BRM mutation you need.
- Listen to WordPress core hooks, BRM hooks, or third-party plugin hooks
- Use the current logged-in user or auto-detect the user from hook arguments
- Add or remove levels, enroll or cancel post enrollments, and add or remove group members
- Set trigger priority and keep rules enabled or paused from a dedicated admin page
Send Learning Events to Any xAPI-Compatible LRS
Send selected learning events to any xAPI 1.0.3 compatible Learning Record Store such as Learning Locker, SCORM Cloud, Grassblade, or Veracity. BRM queues statements in the background, posts them with HTTPS Basic Auth, and retries failed sends so reporting never slows down the learner experience.
- Send progress completions, certificate issuances, quiz pass/fail events, submission reviews, and video milestones
- Standards-compliant xAPI 1.0.3 statements with actor, verb, object, result, context, and timestamp
- Background queue with scheduled processing and automatic retry on failed deliveries
- Works with Learning Locker, SCORM Cloud, Grassblade, Veracity, and other xAPI-compatible LRS tools
AnalyticsWP & Independent Analytics
Two complementary analytics providers give you full visibility into membership activity. AnalyticsWP handles server-side event tracking with no client JavaScript needed — fully GDPR-friendly. Independent Analytics adds frontend visitor attribution, per-post reporting, and form tracking. A dedicated admin analytics dashboard lets you check provider status, select which events to track, and review insights at a glance.
- AnalyticsWP: server-side event tracking, no client JS, GDPR-friendly by design
- Independent Analytics: frontend visitor attribution, per-post reporting, form tracking
- Dedicated admin analytics dashboard with provider status and event selection
- Tracks all major BRM events: enrollments, payments, quiz completions, certificates, gift claims, progress milestones, and level changes
- Shared semantic event catalog with provider-safe context and built-in redaction







